Outdoor Signs: Spotlight on Y-3



Adidas Rebranding Effort and Their Outdoor Signs

Adidas, it seems, is engaging in a considerable rebranding effort, which includes their outdoor signs.

outdoor signs
Old look of an Adidas store in Newport Fashion Island

Like their old signs, their new signs are to be lit.

We are doing two outdoor signs for the company, one in Newport Fashion Island, and the other in
La Jolla.
These outdoor signs are LED powered, and will look spectacular because they will be both halo lit and front lit.

Special Features to These Outdoor Signs

In addition to halo lighting, the new outdoor signs will have push through letters.  Push through as we explained before, as extra dimension to outdoor signs while the light emits from both the side and fronts of the letters.  See below:

outdoor signsView of new elements to replace the old at Adidas Y-3

Shine On Outdoor Signs

These signs will attact new business by virtual of their creativity, their uniqueness and their modern design.  It is also important to note that all outdoor signs should be consistent with the look and feel of the business, its branding and it merchandise.
Now take a look at this video about outdoor signs, it is well worth watching.
And that’s it from Sign Clemente on outdoor signs!

 

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